Effective date: January 1, 2020 · Last updated: November 2026
This Privacy Policy applies to all users of this Site. By using this Site you are agreeing to comply with and be bound by this Privacy Policy with Orlando Photoworks, LLC ("we" or "us"). If you do not agree to this Privacy Policy, you may not access or use this Site.
This online privacy policy applies only to information collected through this website on which it is posted. It does not apply to information collected through other channels, such as over the phone or in person.
Some of the information we collect through this Site may be "personal information"—information that identifies you personally, alone or in combination with other information available to us. Other information may be nonpersonally identifiable, such as information collected by cookies.
This Policy also covers our brands and divisions that operate through this Site, including Dark Horse & Prime (athletic portraiture) and Duck & Tassel (UCF graduation portraiture). Where a brand has its own website, that website's privacy policy applies to information collected there.
By using this Site, you are consenting to the collection, use, disclosure, and transfer of your information as described in this Policy. If you do not consent, you may not use this Site. If you have questions about this Policy, please contact us using the information provided below.
This Policy is part of the Terms of Use that govern your use of this Site.
We respect your right to make choices about the ways we collect, use, and disclose your information. If at any time you wish to be taken off our mailing lists, please contact us using the information provided below.
The Site must collect some information from you to allow you to use and access services, products and materials. Types of information we may collect include:
Generally, we use the information we collect to provide the services you request, respond to inquiries, improve our Site, and comply with applicable law. We do not sell, license, or otherwise disclose your personal information to third parties for their marketing purposes without your consent.
This Site offers an AI chat assistant named Citrus. Citrus is an automated tool, not a person. Before you can chat, we ask you to accept a short notice. If you accept, we collect the messages you send, the page you were on, and any details you choose to share, such as your name, email, phone number, and information about your session or project.
We use chat information to answer your questions, follow up on your inquiry, and improve our service. Chats are saved. If you ask Citrus to send your inquiry to our team, your details are added to our client management system so we can contact you.
To provide the chat, your messages are processed by our service providers, including our chatbot platform and the artificial intelligence services it uses. These providers process information on our behalf and under their own privacy and security terms. Please do not share sensitive information in the chat, such as payment details, government ID numbers, or health information.
To request a copy or deletion of a chat, contact us using the information below.
When you give us your phone number through this Site, including through our chat assistant or an inquiry form, you agree that Orlando Photoworks and its service providers may call or text you about your inquiry, your session, and related services. Message frequency varies. Message and data rates may apply. Consent to receive texts is not a condition of any purchase.
You can opt out of text messages at any time by replying STOP. Reply HELP for help. You can also ask us to stop calling or texting by contacting us using the information below. We do not sell or share your phone number with third parties for their marketing purposes.
We generally retain your information only as long as reasonably necessary to provide you the Services or to comply with applicable law.
Some pages on this Site contain affiliate links — links to third-party retailers such as B&H Photo and Amazon. If you click one of these links and make a purchase, we may earn a small commission at no additional cost to you. We only recommend products we have personally used or would genuinely recommend based on our professional experience.
Affiliate links may use tracking cookies placed by the respective retailer (e.g., B&H Photo, administered through Bormerco LLC / MyAffiliateProgram; Amazon Associates) to attribute purchases to our referral. These third parties have their own privacy policies governing the data they collect through their tracking systems.
Our editorial content is not influenced by affiliate relationships. Product recommendations reflect our honest professional opinion.
We use cookies and other technologies to collect information and support certain features of this Site. Cookies collect data about the way you interact with our Site, allow us to assess and improve our advertising campaigns, and collect anonymous statistical information about how visitors use the Services. You can manage cookie data through your web browser's settings.
We may also use web beacons (tiny graphics with unique identifiers) and UTM source codes to understand browsing activity and track referral sources.
We use Google Analytics to help us understand how visitors engage with our Site.
After verification of identity, you have the right to: know what personal information we maintain about you; request a copy in a structured, machine-readable format; request updates if information is incorrect; request we cease processing or delete your information. To exercise any of these rights, contact our Data Protection Officer listed below.
California law requires us to let you know how we respond to web browser Do Not Track (DNT) signals. At this time, we do not have a DNT signal policy. Until further regulations are published, we will adhere to this policy.
We take precautions to protect your information. Sensitive information submitted via the Site is encrypted and transmitted via secure servers. Only employees who need the information to perform a specific job are granted access to personally identifiable information.
If you do not wish to receive marketing communications from us, you can unsubscribe via the link in any email you have received from us. To stop text messages, reply STOP to any text from us. You can also contact us using the information below and we'll remove you.
You must be at least 13 years old to use this Site. We do not knowingly collect, use or disclose personal information about visitors under 13 years of age.
We reserve the right to add to, change, update or modify this Privacy Policy at any time without notice, by posting such change on the Site. Any change will be effective immediately upon posting.
This Policy shall be governed under the laws of the State of Florida, United States of America, without regard to its conflicts of law provisions.
Questions about this policy? Contact our Privacy Department:
Orlando Photoworks, LLC
richie@orlandophotoworks.com
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